The Japan Tourism Association, the Japan Association of Travel Agents, and the Japan National Tourism Organization have set up a business meeting at the "Tourism EXPO Japan 2018" to be held at the Tokyo Big Sight in Koto-ku, Tokyo from September 20 to 23. This year, the entire exhibition hall will be used as a business meeting venue, and the registration system has been revamped to improve the accuracy of matching, making it possible to hold a wider range of high-quality business meetings than ever before. The business meeting will be held on "Industry Day" on September 20 and 21. It is one of the largest business meetings in Japan, where people involved in travel from Japan and around the world gather together. Last year, 678 companies and organizations exhibited, and about 6,900 business meetings were held. This year, in order to revitalize business meetings, the content has been revised and the number of business meetings will be increased to 7,370. Until now, the business meeting venue was divided into overseas, domestic, inbound, and media, but this year it has been unified. It is now possible to search and view business meeting participants in all categories. By including exhibitors at the "Inbound Tourism Business General Exhibition" as business meeting targets, it will also encourage business meetings for a wider range of businesses. The registration system also improves the accuracy of pre-matching by registering the attributes of participants' profiles and those of their desired business partners. Until now, business matching was only between sellers and buyers, but now it is also possible for sellers to negotiate with each other, promoting the development of the entire industry with a flexible response. Buyers can register until mid-August. Appointments can be applied for from late July to late August. The Tourism EXPO Japan Promotion Office, which is organizing the event, says that new genres and technologies such as art, pop culture, IT, AI (artificial intelligence), virtual currency, and mobile payment services are trending in the tourism industry and are attracting attention, so they expect this business meeting to be a big success.